The Electronic Journal of Business Research Methods provides perspectives on topics relevant to research in the field of business and management
For general enquiries email
Click here to see other Scholarly Electronic Journals published by API
For a range of research text books on this and complimentary topics visit the Academic Bookshop
Information about The European Conference on Research Methodology for Business and Management Studies is available here






Journal Issue
Volume 13 Issue 2, ECRM 2015 / Dec 2015  pp63‑93

Editor: Ann Brown

Download PDF (free)

Editorial for the Special General Issue of the ECRM 2015 Conference  pp63‑64

Ann Brown

Look inside Download PDF (free)

The Influence of Casino Architecture and Structure on Problem Gambling Behaviour: An Examination using Virtual Reality Technology  pp65‑73

Karen Finlay-Gough

Look inside Download PDF (free)

Achieving a Doctorate Through Mixed Methods Research  pp74‑84

Caroline Stockman

Look inside Download PDF (free)

Reflection‑in‑Addition: Using Reflective logs to Build Research into Undergraduate Projects  pp85‑93

Martin Rich

Look inside Download PDF (free)


Abstract: This paper explores the scope for using reflective logs as a component in final year projects taken by students on an undergraduate management course. Students often wish to build practical experience into the final year of their degree, but th ey are also expected to carry out a certain amount of independent research as part of a final year. There can be a tension between students⠒ desire for experience and the requirement for research. The context of this is a management degree where a sig nificant piece of independent work is regarded as a crucial component of the course, but where an unintended consequence of framing this piece of work in a way that encourages autonomy among students, is that there is some ambiguity about quite what stude nts are expected to deliver. An observation made by some of the markers of these projects is that it is not uncommon for them to read like good consultancy reports, which do demonstrate the students⠒ writing skills and often prepare them for their futu re careers, but which do not necessarily score highly against the criteria associated with a major academic piece of work. Within the author⠒s institution some thought has been given to providing alternative forms of project, and a tangible move in this direction has been to introduce an option where some students combine their project with working alongside an organisation on a practical task. For these students an integral part of the process is the requirement that they maintain a reflective log on their work, following the principles of Schon (1983) in framing and reframing questions to elicit knowledge based on the students⠒ experience. One interpretation of this is that the reflective log can constitute part of the primary data that the stud ents draw on in their research. Such an approach has clear attractions for students and academic supervisors alike. There are well defined formats which a reflective log can follow and which can foster experiential learning (Moon, 2004). Because this type of project is based on practical activities 


Keywords: Keywords: Reflective practice, projects, observation


Share |