The Electronic Journal of Business Research Methods provides perspectives on topics relevant to research in the field of business and management
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Journal Article

Scale Development Process: Service Quality in Car Rental Services  pp161-174

Erdogan H. Ekiz, Ali Bavik

© Nov 2008 Volume 6 Issue 2, Editor: Ann Brown, pp123 - 216

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Abstract

This paper aims to provide an example for developing a measurement scale by using car rental services as a case. To do so, both qualitative and quantitative methods are utilized in three fundamental stages recommended by Churchill (1979) and Parasuraman, Zeithaml & Berry (1988). In following their footsteps, the first qualitative research was undertaken in the form of 23 in‑depth interviews which produced 61 items that described user perceptions. Then, a quantitative study was undertaken to purify the scale items, examine dimensionality, reliability, factor structure and validity. After a rigorous statistical analysis an 18‑itemed scale with six factors emerged. The paper also introduces the setting of the research and presents need for scale development briefly which is followed by discussion, implications and limitations.

 

Keywords: Scale development, measurement, fundamental stages, value of fit measures, models, car rental services, North Cyprus

 

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Journal Article

The Effect of Misspecification of Reflective and Formative Constructs in Operations and Manufacturing Management Research  pp34-52

Subhadip Roy, Monideepa Tarafdar, T.S. Ragu-Nathan, Erica Marsillac

© Jan 2012 Volume 10 Issue 1, Editor: Ann Brown, pp1 - 52

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Abstract

This paper highlights theoretical and mathematical differences between formative and reflective measurement models, in the context of academic SEM oriented research in Operations and Manufacturing Management, an area of significant current interest. It discusses problems associated with measurement model misspecification. It further illustrates, using survey data, the effects of possible misspecification on model fit parameters and path coefficients in a nomological model, using the Partial Least Squares (PLS) approach. It then proposes guidelines for the use of the PLS methodology for analyzing formative measurement models.

 

Keywords: formative, reflective, measurement models, PLS, structural equation modeling, model misspecification

 

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Journal Article

A Proposal and Evaluation of a Design Method in Design Science Research  pp89-100

Francis Gacenga, Aileen Cater-Steel, Mark Toleman, Wui-Gee Tan

© Dec 2012 Volume 10 Issue 2, ECRM, Editor: Ann Brown, pp53 - 153

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Abstract

Information Systems (IS) design science literature offers a plethora of findings on various aspects, such as the general steps in design science, problem identification, objectives of solutions, and evaluation of the artefacts. However, there appears to b

 

Keywords: design science research, IT service management, performance measurement framework, mixed methods research, matching analysis projection synthesis approach

 

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